About Us

What is Embrace?

Embrace is an all natural hair care line created with an intent to empower men and women to embrace their natural hair. God makes no mistakes, so fall in love with his creation and truly embrace what he has given you. 

WHY A SUNFLOWER?

A sunflower symbolizes nourishment. As the day progresses, it is always looking for the direction of the sun in order to fully absorb the sunshine's rays.. hints where the plant got its name. 

Embrace is providing nourishment to our hair. Giving each strand the moisture it needs while maintaining luster and shine. We want to be the brand you turn to when your hair is in need of nourishment!

Now... Can everyone please take out your bibles???

Similar to the sunflower, we are in search of nourishment from God. He wants to give it to us and we are told to receive it is through his son Jesus. 

"I am the light of the world. Whoever follows me will not walk in darkness, but will have the light of life" - John 8:12

GIVING BACK

 We feel it's important to support causes looking to empower and give back to the black community. As we grow, we will always look for opportunities to give back. We support the following organizations and encourage you to do the same:

  • The Crown Act

  • The Inclusive Communities Project

  • Equal Justice Initiative  

 

 

FOR US. BY US.